Snowed Under With News!

2010 sees the 150^th anniversary of fish and chips - now with an estimated 10,500 shops in the UK and over 250 million portions sold a year - its come a long way from its humble beginnings....the first ever mention of fried fish was in Charles Dickens novel, Oliver Twist, published in 1837. Then in the 1850s, street traders sold pieces of fried fish and cooked 'shaved' potatoes in newspapers on the streets and alleys of London. Joseph Malin was said to have opened the first fish and chip shop back in the 1860s outside London in Mossley, and Mr John Lees opened a shop near Ashton in Cheshire soon after in 1863.

Nowadays standards in the industry are higher then ever before - fish is sourced from sustainable stocks, potatoes are of the highest quality and oil management has become a priority.

2010 is also an important milestone for Florigo who have been supplying the highest quality, bespoke frying ranges since 1951 and have just completed the move to the new, state of the art, factory in Woerden, Netherlands.

Florigo are very lucky to have had 4 contenders for the title this year, each having won a prestigious regional award.

Great British Eatery, in Broadway Plaza in Central Birmingham was the first chippy in the Midlands to be awarded the coveted 5 star award from Seafish. Andy Insley & Conrad Brunton only opened the doors less than 2 years ago and their brief was to offer the best of British (both food and drink) with a contemporary, modern edge. "Being short listed for the top five in the Midlands was amazing, 'To go up against people who have been in business for years and win was amazing', said Conrad, 'To finish in the top ten in the country, and go to the final in London was beyond our wildest dreams - we would like to thank all our staff and suppliers for their loyalty and support since we opened - we could not have done it without them'

Daniel Pettitt of Daniels Fish and Chips, Weymouth is once again through to the final round of the prestigious award organised by Seafish. Fish and Chip entrepreneur Daniel Pettitt was absolutely delighted with the news his branch at Abbotsbury Road are through to the national finals for the highly sought after award for the second time in 2 years. 'To be the shop representing the very best of fish and chip shops in the south west, for the second year running' said Daniel, 'is a role we are truly honoured to be in. We will be doing all that we can to bring this prestigious title to the South west as a symbol that will hopefully benefit all of the towns and coastal resorts across the region'.

For twenty years the Linford family have been frying the best Fish & Chips in the Peterborough area - offering high quality food, with a friendly service, in a clean environment. You will not be able to resist the family's secret batter giving that traditional flavour - still Britain's favourite food - Fish & Chips. The shop in Market Deeping has benefited from the wealth of experience of two generations - blending traditional ideas with a modern image. Fish straight from the sea and chips from our Lincolnshire field. Food that has not been messed about with, unprocessed great British Fish & Chips. 'Consistency is very important to us' said Paul, 'our track record speaks for its itself - this the fourth time we have been national finalists!'

Brian Surgenor is the owner of the the Fish and Chicken Inn, based in Ballymena and are the regional winners for Northern Ireland, they pride themselves in quality produced food at a competitive price. They have been serving their famous fish and chips and seafood's for generations and have built their reputation by not compromising on quality or service. Charlene Johnston the manageress of The Fish and Chicken Inn said: "Getting to this stage of the competition recognizes the hard work we've all put in over the years. We are proud to deliver the best fish and chips time after time and it's great for our customers to know that they are officially getting the best in Northern Ireland!."

After 60 years in the industry Florigo are still leading the field with technological advances such as computer controlled touch screen technology and our company Frying Solutions are have just launched the revolutionary 'Fliterlogic' system which actually filters the oil whilst you are frying - this ensures that the oil is kept in perfect condition for each piece of fish and every chip that you fry.

Our aim is to create your perfect frying solution, whether you 'free fry' or prefer to basket fry, if you need electric or gas, an Island, Counter or Wall range, whether you want square or round pans then our sales team will listen to your requirements and create a bespoke range design just for you.

'I needed an electric range', said Roland Lowery from Happy Plaice in Porthleven, 'and I cant tell you how pleased

I am with it, Florigo changed the way that I fry my fish and chips - for the better - now my range is more efficient,

more cost effective and far easier to manage'

We believe that we go that extra mile to help and advise you - after all our best advertisement is a happy and successful owner and in 60 years we have had plenty of those!

We work with other companies with a similar ethos, from Leasing companies to small equipment suppliers, dry goods manufacturers to experienced shop fitters - as a team we work with you to create a shop for the 21^st Century - which is what you and, most importantly, your customers want.

We also work in partnership with the Carbon Trust, a government funded organisation that are offering interest free loans to enable you, the customer, the opportunity to invest in the latest High Efficiency technology - our HE pans are certificated (by Gas Tec) to be 95% efficient - saving you an average of 40% on your annual gas bill as well as the additional benefits of faster oil recovery and longevity of your frying medium.

'We have been in business for 40 years', said Michael Rhodes from the Superfish Group in Surrey,

'and with 7 shops its important that the product is the best quality and consistent in every shop -

its also imperative that I save money where possible without affecting the product, I received

an interest free loan from the Carbon Trust and I continue to save each and every day -

my investment in Florigo ranges was one of the best I have ever made'.

Frying Solutions have their own service division 27FoodService who provide service and maintenance 24 hours a day, seven days a week offering , all of our, clients factory trained Gas safe registered engineers with fully stocked vehicles and the back up of an efficient Florigo stock distribution system.

'We recommend that all of our ranges are serviced and maintained by fully trained engineers', says Michael Harrington, Service Manager for 27FoodService, 'All of our engineers follow a detailed checklist for every pan on the range, if your range is not working properly you won't be selling any fish & chips!'

If required we can offer tailor made maintenance contracts, designed to work for you every step of the way, 27FoodService are a nationwide company and no engineer is more than 4 hours away from you at any time.

Florigo are historically very reliable ranges with a long life, add that to the correct maintenance and servicing and you can expect your range to last well in excess of our nearest competitors, together with our service division you should be thinking of Florigo Frying Solutions first.

For more information on investing in a Florigo please contact Frying Solutions on 01527 592000 or see our website www.fryingsolutions.co.uk

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